Welcome Flower Friends

I’m Ellen. This is my blog about working as a florist and owning a flower studio. I share just about everything I do here focusing on my business, what I’m thinking about, how I work, and what happens behind the scenes. My goal is to give you a glimpse into my life working with flowers.
There are two kinds of posts on the blog: short journals about what’s going on in my day-to-day personal flower world, and longer business articles about what we do at the Flo (our nickname for my company – Local Color Flowers). I hope you will become one of my flower people – comment on the blog, join my email list, subscribe to my channel, follow me, take a class. Thanks for visiting. Enjoy!
Latest Journals
- BookClub for AllDuring the pandemic, My Nerdy Bookclub started meeting on zoom. It was a way for us to continue reading and talking when meeting in person …
- Membership Has Its PrivilegesThis week, I’m renewing my memberships with the Association of Specialty Cut Flower Growers (ASCFG), Slow Flowers and the Independent Floral Design Association (IFDA). I …
- Spamming the New YearWhen I started this blog last summer, the plan was to write informational and entertaining business articles every couple of weeks (because they take some …
Latest Articles
- Wreath-A-ThonWreaths take over my life every winter. It’s a big and arduous change. Instead of delicate stems of flowers in buckets, I order hearty, bushy …
- Floral Pet PortraitsMy friend Naomi of Urban Row Photography came up with the best idea when she was photographing our Mini Photoshoot: portraits of pets wearing flowers …
- Probably John Waters Hates MeMy chance for a relationship with John Waters has passed me by. I had some opportunities, direct and indirect, to make an impression, but I …
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